Contact Friendship's
Director of Sales & Marketing
Mobile  540.325.3060

 Interested in Business
Development?

 
“Missy”  (Melissa G.)  Blankenship
MelissaBlankenship@Friendship-Industries.com 

Missy joined Friendship Industries, Inc. in 2001 in the newly-created position of Sales & Marketing Director, ironically enough the week after 9/11 and a US economic down-turn. As Friendship kicked off its next phase of growth and despite recent events, Missy filled the requirements:  an energetic, extremely focused individual with attention to customer relationships, a strategic thinker, an effective leader and skilled communicator.


The time had come in Friendship's history to develop, implement and oversee a Comprehensive Sales and Marketing Plan to assure continued growth.  Missy acts as customer liaison with internal Customer Service personnel and is responsible for seeking out New Business Opportunities for the next generation of Friendship employees.

In business development mode, Missy has launched Friendship's quest for Federal Government Contracts by working with NISH, attending conferences and working through NISH's Business Development Training Program.  Read more about Government Contracting at www.jwod.gov

And our newest division launched in early 2006, International Sourcing and Importing Services, will bring even more long-term commercial success for Friendship.


EXPERIENCE    
Missy's previous experience includes work for a Multi-Million Dollar Food Service Operation as Divisional Manager with duties including Location Development and Design, Sales/Marketing & Promotions, Budget & Forecast, Personnel, Purchasing, G/L, A/P, A/R, Taxes, Financial Statement, and Money Handling.  The Operational Division was 40% of the total company's sales and revenues, and she was responsible for development and direction of a staff of approximately 90 employees and supervisors in over 50 Client Locations.  She started her tenure as Virginia Sales & Marketing Manager for the same company, developing and implementing a new Sales & Marketing Plan and providing designs for Business & Industrial Employee Food Services - Cafeterias, Catering and Vending Services, adding $.5 Million Sales the first year and $2.0 Million sales in the second year, more than doubling the Division's size.

Missy's experience also includes work as Sales & Marketing Manager of Grubbs Chevrolet, Inc. in Woodstock, VA, the family business started by her father in 1958.  She researched, established and operated the family's first Rental/Leasing Department, provided all Advertising and Marketing Support as well as New & Used Car Sales.  She also researched, developed and implemented the company's first Credit & Collection Policies and Procedures.  The dealership won the Woodstock Chamber of Commerce Annual Business of the Year Award in 1986.  Missy is a graduate of Chevrolet's Sales Professional School, Fairfax, VA.

During Missy's years just out of college, she worked as an Outside & Telemarketing Sales Agent for TDX Systems, Inc., Rosslyn, VA  (purchased by MCI Worldcom) handling Direct Marketing Sales of B2B Telecommunications Services Working within a team of Sales Agents to meet Weekly company goals.  Missy also worked as an Assistant Buyer - Corporate for Woodworth & Lothrop Stores, Inc., Washington, DC (a May Department Store Company) planning Sales Strategies and purchasing and merchandising for 16 Retail Department Stores.

During college, Missy worked as a Sales Associate for Leggett Stores, Inc., Harrisonburg VA (now Belk Stores). She held various positions moving through the ranks, regularly promoted, finally to the position of Divisional Manager in Hampton VA and then Winchester VA, managing two Assistants and 40 Sales Associates.  Missy also graduated from the company's Jr. Executive Development Program.  Most positions included researching trends, purchasing merchandise and developing In-Store Marketing Strategies.  Her first management position included implementation of the Harrisonburg store's first Computerized Inventory Control as IT Systems Analyst.

EDUCATION
James Madison University (JMU), Harrisonburg, VA, B.S. cum laude - Dept. of H. E. -
     Merchandising & Marketing, Business Administration Minor

TRADE SHOWS & CONFERENCES, MEMBERSHIP & AFFILIATIONS
http://www.vfri.org  VA Fund Raising Institute
http://www.nish.org  NISH and their National Training & Achievement Conference
http://www.jobshopshow.com  Design-2-Part Show
http://www.packservicesexpo.com  Packaging Services Expo
http://www.gsa.gov  GSA Expo

http://www.vbexpo.com  Valley Business & Technology Expo
http://www.dmaw.org  Direct Marketing Association of Washington
http://www.npf.org  National Postal Forum Annual Show
http://www.bookexpoamerica.com  International Book Expo
http://www.the-dma.org  Direct Marketing Association
http://www.amconshows.com  American Contract Manufacturing Show
http://www.booktechexpo.com  Book Tech Expo
http://www.vending.org  National Automatic Merchandising Assoc. (NAMA)
http://www.atlanticcoastexpo.com  VA/NC/SC Automatic Merchandising Assoc. (ACE)
http://www.virginiavend.org  VA Automatic Merch. Assoc. (VAMA)

http://www.virginiabusiness.org  Virginia's Business Pipeline
http://www.marketingpower.com  AMA- American Marketing Association
http://www.cville-ama.org  AMA's Central VA Chapter
http://www.asaenet.org  ASAE- American Society of Association Executives
http://www.afgv.org  AFGV - A Few Good Vendors, Charter Member
http://www.mfsanet.org  Mailing & Fulfillment Services Association
http://www.hrchamber.org  Harrisonburg/Rockingham Chamber of Commerce
http://www.rmhonline.com  Rockingham Memorial Hospital Marketing/Support Committee
http://www.pilotinternational.org  Pilot Club International, Harrisonburg Chapter
http://www.woodstockva.com  Woodstock Chamber of Commerce
http://www.usjaycees.org  Woodstock Jaycees
http://www.co.shenandoah.va.us  Shenandoah County Economic Development Council
http://www.dnronline.com/svh.html  Shenandoah Valley-Herald Leadership Award Committee
http://www.wvpt.net  Virginia's Public Television

 

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